[AZW] ✓ How the Gringos Stole Tequila: The Modern Age of Mexico's Most Traditional Spirit | by È Chantal Martineau

How the Gringos Stole Tequila: The Modern Age of Mexico's Most Traditional Spirit By Chantal Martineau,

  • Title: How the Gringos Stole Tequila: The Modern Age of Mexico's Most Traditional Spirit
  • Author: Chantal Martineau
  • ISBN: 9781613749050
  • Page: 359
  • Format: Hardcover
  • Tequila is one of the fastest growing spirits categories in America, the margarita the country s most popular cocktail But no longer is it only cheap party fuel it has become America s luxury sipping spirit How the Gringos Stole Tequila eloquently traces this extraordinary evolution As Chantal Martineau makes clear, there s far to the story than an upmarket trendTequila is one of the fastest growing spirits categories in America, the margarita the country s most popular cocktail But no longer is it only cheap party fuel it has become America s luxury sipping spirit How the Gringos Stole Tequila eloquently traces this extraordinary evolution As Chantal Martineau makes clear, there s far to the story than an upmarket trend shift Martineau spent several years immersing herself in the world of tequila traveling to visit distillers and farmers in Mexico, meeting and tasting with leading experts and mixologists around the United States, and interviewing academics on either side of the border who have studied the spirit and its raw material agave How the Gringos Stole Tequila addresses issues surrounding the sustainability of the limited resource that is agave, the preservation of traditional production methods, and the legal constructs designed to protect tequila from counterfeiting It examines the agave advocacy movement made up of agave growers, distillers, bartenders, importers, and scholars that has grown up alongside the spirit s swelling popularity But besides detailing the culture and politics of Mexico s most iconic liquid export, this book also takes readers on a colorful tour of the country s Tequila Trail, as well as introducing them to the mother of tequila mezcal Including an unprecedented drinking guide to Mexico s agave based spirits and a stunning collection of full color photographs of the production process, How the Gringos Stole Tequila will long remain the definitive look at the evolution of North America s only truly native spirit.
    How the Gringos Stole Tequila The Modern Age of Mexico s Most Traditional Spirit Tequila is one of the fastest growing spirits categories in America the margarita the country s most popular cocktail But no longer is it only cheap party fuel it has become America s luxury sipping

    One thought on “How the Gringos Stole Tequila: The Modern Age of Mexico's Most Traditional Spirit”

    1. I received this book through a giveaway The book was informative and covered issues about tequila through many disciplines and angles especially from historical and scientific angles It was also entertaining and not dry although some chapters felt disjointed and some things were explained over and over like the diffusers but other things were not like DF is used later and I had forgotten that it meant Mexico City and had to look it up That was my main issue with it Over all the book is written i [...]

    2. Via First Reads Over the years, I ve read countless books about beer, from its history to its manufacture to the business itself, and it became clear that no matter how much you might enjoy drinking something, exhaustive detail in a book about that something runs the risk of becoming a sleep aid I ve come across the same phenomenon in books about gin, bourbon, and cocktails in general It s as though the author s love of the subject blows past the governor that says enough detail You end up with [...]

    3. A nice read particularly for those with an interest in both Mexico and Tequila The author does have an anti capitalist point of view as evidenced by her title We didn t steal Mexico s Tequila We bought it Close to 2 Billion US Dollars sent to Mexico last year.She doesn t think we have stolen Mezcal yet I guess the premise is as sales of Mezcal rise it too will be stolen or compromised by Gringos and our evil American corporations like Brown Forman and our evil British cousins and their corporati [...]

    4. I won this book in a giveaway and enjoyed reading it I think the title is a bit too vague and may not entice some readers I recently was in Mexico, took a private tour with a native, and got to see first hand the making of tequila, so I did enjoy the in depth look at this.There is so much culture and history with this drink that is unknown I really enjoyed the appendix and her descriptions of the different tequilas It is kind of like note taking in a wine tasting tour I will enjoy my next Patron [...]

    5. Really fantastic read I ve learned a lot about Mezcal and Tequila, and the list in the back of things to try is the best kind of to do list I can think of Seems to be well researched, but also was a great personal account of moving through Mexico and talking to people who are obviously passionate about their craft She talks about how America stole and made tequila, but for her the big crime is the potential of that ruining the mezcal industry.which is mostly pure now.

    6. I liked the book, however, the title is overly sensationalistic and distracts from the main theme of the book.

    Leave a Reply

    Your email address will not be published. Required fields are marked *