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Fizz: How Soda Shook Up the World By Tristan Donovan,

  • Title: Fizz: How Soda Shook Up the World
  • Author: Tristan Donovan
  • ISBN: 9781613747223
  • Page: 141
  • Format: Paperback
  • This social, cultural, and culinary history charts soda s remarkable, world changing journey from awe inspiring natural mystery to ubiquity Off the wall and offbeat stories abound, including how quack medicine peddlers spawned some of the world s biggest brands, how fizzy pop cashed in on Prohibition, how soda helped presidents reach the White House, and even how Pepsi inThis social, cultural, and culinary history charts soda s remarkable, world changing journey from awe inspiring natural mystery to ubiquity Off the wall and offbeat stories abound, including how quack medicine peddlers spawned some of the world s biggest brands, how fizzy pop cashed in on Prohibition, how soda helped presidents reach the White House, and even how Pepsi influenced Apple s marketing of the iPod This history of carbonated drinks follows a seemingly simple everyday refreshment as it zinged and pinged over society s taste buds and, in doing so, changed the world.The story of soda is the story of the modern world, a tale of glamorous bubbles, sparkling dreams, big bucks, miracle cures, and spreading waistlines Fizz How Soda Shook Up the World charts soda s remarkable, world changing journey from awe inspiring natural mystery to ubiquitous presence in all our lives Along the way you ll meet the patent medicine peddlers who spawned some of the world s biggest brands with their all healing concoctions, as well as the grandees of science and medicine mesmerized by the magic of bubbling water You ll discover how fizzy pop cashed in on Prohibition, helped presidents reach the White House, and became public health enemy number one You ll learn how Pepsi put the fizz in Apple s marketing, how Coca Cola joined the space race, and how soda s sticky sweet allure defined and built nations And you ll find out how an alleged soda loving snail rewrote the law books.Fizz tells the extraordinary tale of how a seemingly simple everyday refreshment zinged and pinged over our taste buds and, in doing so, changed the world around us.
    Fizz How Soda Shook Up the World This social cultural and culinary history charts soda s remarkable world changing journey from awe inspiring natural mystery to ubiquity Off the wall and offbeat stories abound including how quack

    One thought on “Fizz: How Soda Shook Up the World”

    1. Touted first as a drink imbibed with medicinal qualities, soda, and soft drinks as its extension ended up being motor of capitalism, promoting throwaway society and even burning Michael Jackson s hair, and also, one of the main cause of number one health problem in developed countries obesity Throughout the book, we can follow the development of soda as a drink processed in a goat s bladder, the invention of coca cola and pepsi, the commercial wars between them, with globalisation being the unin [...]

    2. Really like 1.5 stars Way too tediously detailed for me Guess I don t that care much about soda pop mainstream or small scale The history could have been much condensed for my taste.I skipped around chapters as what I was most interested in is how, what is essentially a non food, evolved into a gigantic business, dominates so much of the world and generates so much profit The author did delve into that impact over the world.

    3. Review title Pop up bookThis is a fast paced trace of carbonated soda pop beverages from their historical roots in mineral waters, ginger beers, and patent medicine concoctions While Coca Cola features prominently because of its presence early in the foundation of the industry and its size later, Pepsi, Schweppes, and Dr Pepper also get coverage for their role in the growth of the industry and the Cola Wars of recent decades.While cola wars are about money and marketing, pop the drink as well as [...]

    4. Fizz How Soda Shook Up The World is a history of soft drinks I used to drink that quite a lot, but after I moved to Japan, I switched to tea and water Much healthier hahahaha But still, I was curious to find out the history of soft drinks.First off, I had no idea that soft drinks started as carbonated water Apparently there was an idea that it was good with you Then people added flavourings For a while, it was like medicine Coke started off as medicine, for one Then it was a treat And now it s a [...]

    5. It can be hard to believe that carbonated or fizzy soda is a relatively new thing but it is This book will give you chapter and verse about this often addictive type of drink and how it has spread its tentacles around the world in just over a century.Who would think that fizzy, flavoured water could be such a large economic powerhouse, touching the everyday lives of so many people and, at times, coming under criticism for contributing to expanding waistlines and creating health problems Carbonat [...]

    6. Comprehensive culinary history of carbonated drinks, largely here in the US but some international treatment, from snake oil to prohibition s root beers the good and the bad of sugar pop and the latest competition from energy drinks and health beverages Not too much vilification of the sweet stuff, the business, political and cultural history.Coke vs Pepsi of course, and many small companies all over the country too and how they ve been eaten up or killed off by the bigger businesses Another su [...]

    7. I read this as a digital galley from netgalley.Fizz How Soda Shook Up the World by Tristan DonovanI am a Coca Cola drinker I ve been one all of my life First the refreshing goodness that is regular Coca Cola Classic and the no calorie treat that is Diet Coke This year I may have consumed coffee than Diet Coke but I d be surprised if I ever start drinking Pepsi But I do have a fondness for Dr Pepper and I could probably go on and on about different soft drinks and what I think about them see my [...]

    8. Had not read a cola book in a while, saw this one and thought it would be good for work Biedenharn Museum and Gardens, Monroe, LA which has a Coke Museum, as well as a historic house, garden and Bible Museum Purchased two copies to pass among employees and felt I should be the first to read it Lots of history and trivia pertaining to carbonated drinks, some I will post on our museum s Facebook page over time While the book dealt with lots of different sodas it is telling that most of the pages d [...]

    9. After a somewhat slow start with a technical discussion of making sodas, the narrative picks up momentum and really has some pop to it Fascinating analysis of how Coca Cola was the frontrunner in the soda business but continually had to battle rivals particularly Pepsi for dominance in the soft drink market It has also has a good international flavor to it as they tried to gain a foothold in various foreign countries.

    10. I enjoyed this book, but it is as much a history of marketing as it is a history of soda pop I hadn t realized how early Pepsi had been trying to incorporate African Americans into its business, that was interesting I m hopeful the artisan soda movement takes off like the artisanal beers and to a certain extent coffee

    11. Loved this book Filled with facts and information about soda and its history Is a bit dense at the beginning as it goes through all early history of the drink, but really picks up steam Thoroughly enjoyed this book and got so many tidbits out of it, and really enjoyed the info as to the Apple Pepsi connection

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